Professional Training of b2B Sales
Buraaq UK offers comprehensive Professional Training in B2B Sales designed to equip sales professionals, managers, and entrepreneurs with the tools and techniques needed to succeed in the B2B marketplace. Our training covers effective prospecting, consultative selling, negotiation, relationship management, and strategic account development.
Aim of Professional Training of b2B Sales
The aim of B2B Sales training is to equip sales professionals and business leaders with advanced skills and strategies to effectively identify, engage, and convert business clients. This training focuses on building strong client relationships, mastering consultative selling techniques, improving negotiation skills, and managing complex sales cycles. Ultimately, the goal is to enhance sales performance, increase revenue, and foster long-term partnerships that drive sustainable business growth.
Course Overview
Professional Training of b2B Sales
- Individuals with a minimum educational qualification of Intermediate (12th grade) or equivalent.
- Sales professionals, business development executives, and managers involved or interested in B2B sales.
- Entrepreneurs and business owners looking to expand their client base and improve sales strategies.
- Marketing professionals seeking to understand the B2B sales process and enhance collaboration with sales teams.
| Course Code | Curriculum Title | Credit | DLH |
|---|---|---|---|
| BUK1688-1 | Introduction to B2B Sales | 2 | 10 |
| BUK1688-2 | Prospecting and Lead Generation | 2 | 10 |
| BUK1688-3 | Understanding Customer Needs | 2 | 10 |
| BUK1688-4 | Sales Presentation and Communication Skills | 2 | 10 |
| BUK1688-5 | Negotiation Skills | 2 | 10 |
| BUK1688-6 | Relationship Building and Account Management | 2 | 10 |
| BUK1688-7 | Sales Cycle Management | 2 | 10 |
| BUK1688-8 | Using CRM and Sales Tools | 2 | 10 |
Learning Objectives
- Introduction to B2B Sales
Understanding the B2B sales environment, differences from B2C, and market dynamics. - Prospecting and Lead Generation
Techniques to identify potential business clients and generate quality leads. - Understanding Customer Needs
Learning consultative selling and how to uncover client pain points and requirements. - Sales Presentation and Communication Skills
Crafting effective sales pitches and improving verbal and non-verbal communication. - Negotiation Skills
Strategies to negotiate win-win deals and handle objections confidently. - Relationship Building and Account Management
Developing long-term client relationships and managing key accounts effectively. - Sales Cycle Management
Managing complex sales processes, from initial contact to closing the deal. - Using CRM and Sales Tools
Introduction to Customer Relationship Management (CRM) systems and digital sales tools. - Closing Techniques
Proven methods to successfully close deals and secure contracts. - Post-Sales Service and Follow-up
Ensuring client satisfaction and encouraging repeat business.
- Sales professionals
- Business development managers
- Entrepreneurs and business owners
- Marketing professionals
- Fresh graduates
- Consultants and sales support staff
- All Modules within this qualification are assessed internally by the approved training Centre and externally verified by BURRAQ UK. The program uses a criterion-referenced assessment approach to ensure that learners successfully meet all required learning outcomes.
- A Pass in any unit is granted only when the learner submits valid, reliable, and authentic evidence that demonstrates achievement of the assessment criteria. The Assessor is responsible for reviewing this evidence and confirming that the learner has attained the expected standard.